ESPN: iPad Self-ethnos

Documentary: Clip: 3:00 Original: 12:00

We had a dozen sports fanatics make Smartphone Video Diaries showing the way they use the iPad to keep up with sports. ESPN used the resulting culture doc to gain a competitive edge during development of their mobile app.

ESPN: iPad Video Diaries

Category , , , ,

Location

Skills

DateFebruary 19, 2014