Multitalking

Documentary: Clip: 0:45 Original: 10:45

Our 18-minute documentary incorporated a quantitative study, followed by qualitative methodologies including ethnography, self-ethnography, in-home groups and expert interviews. The final piece helped a major telecom grasp the ways that Millennials and kids use tech differently from the rest of us – findings that shaped their strategic messaging and product development.

Multitalking

Category , , , , , ,

Location

Skills

DateJune 20, 2016